Those with wares to sell or propaganda to purvey have long tapped the potential that first printmaking and then photography provided for inexpensive and rapid dissemination of images. Although written language is seldom completely absent from broadsides, posters, and other advertising media, the imagery used on such materials was designed to catch the eye and communicate in a manner that often conveyed several messages at once. The juxtaposition of words and images, originally intended to pique viewers' interest, can also point to new avenues for research.
The Prints & Photographs Division has substantial collections of images used to persuade, in a variety of formats:
The following "Advertising & Propaganda" collections are highlighted in these sections of the guide: