Have a question? Need assistance? Use our online form to ask a librarian for help.
Authors:
Ellen Terrell, Business Librarian, Science & Business Reading Room
Note: This was originally published as a blog post on Inside Adams blog but has been modified for this entry.
Created: August 2023:
Last Updated: April 2024
May 8 is a bit of a red letter day—literally. Back on May 8, 1886, the world’s first Coca-Cola was served at Jacobs’ Pharmacy in Atlanta, Georgia. It was the creation of Dr. John Pemberton as a tonic for common ailments. He likely had no idea what was in store for his product, the company, and an industry that would grow into the giant it is today.
Coca-Cola wasn’t his first beverage invention. In 1885, he introduced Pemberton’s French Wine Coca, an alcoholic beverage billed as a nerve tonic and cure for headaches, inspired by Vin Mariani. However, not long after he introduced the product, the county passed a prohibition bill and he needed to develop a non-alcoholic version. He came up with the precursor to Coca-Cola, which was the beverage served that day in May.
The Pemberton Chemical Company, later renamed Coca-Cola, was established to market and sell the product. When it was first sold, Coca-Cola was in syrup form and mixed on premise; the bottling came later. It sold slowly at first, and unfortunately, Pemberton died in 1888 before he could see his creation really take off.
After Pemberton died, Asa G. Candler took control of the company and ran it until 1916. After Chandler the company was sold to a group of investors including Ernest Woodruff who brought in his son Robert Woodruff who ran the company for many years. It was under his leadership that the company began to bottle Coca-Cola, cocaine was removed as an ingredient, and Monsanto began to supply the caffeine that was used in Coca-Cola. Later years brought other changes, including the introduction of cans in 1955 and the acquisition of other beverage brands like Dasani, Sprite, and Fanta.
One thing has been constant—the company has for decades been very well known for its advertising and marketing, which is reflected in the market for Coca-Cola collectibles. Older advertising and news articles are great resources for Coca-Cola's history, like the short piece about a Coca-Cola v Chero-cola “rivalry” from the the January 26, 1916 Brunswick News.
The following titles link to fuller bibliographic information in the Library of Congress Online Catalog. Links to digital content are provided when available.
The following resources created or digitized by the Library of Congress can be used to find out more about the company and about soda fountains generally, as well as the events of the day.
The links below are for content on the Library of Congress website or more generally on the internet.
Additional works on this topic in the Library of Congress may be identified by searching the Library of Congress Online Catalog under appropriate Library of Congress subject headings. Choose the topics you wish to search from the following list of subject headings to link directly to the Catalog and automatically execute a search for the subject selected. Please be aware that during periods of heavy use you may encounter delays in accessing the catalog. For assistance in locating other subject headings that may relate to this subject, please consult a reference librarian.