During his appointment as National Ambassador for Young People's Literature, Jon Scieszka outlined his goals to inspire America's youth in their reading:
"My mission as Ambassador is to get kids excited about reading. Recent surveys and statistics show kids reading less, and getting worse at it. My experiences as an elementary school teacher, a children’s book writer, and the founder of a literacy initiative for boys called GUYS READ External, have all taught me that kids will read if they are motivated to want to read.
So here are a few tips to motivate kids:
There is no one book that is right for all kids. But there are all kinds of crazy, interesting, and amazing books out there. It’s our job to help kids find that book that will inspire them to want to become readers."